The appeal of any asset you offer will depend on a number of things, including the sponsor's objectives, line of business, business cycle and their ability to activate those assets. Dont be afraid to think outside the box you dont have to do what every other driver has been doing for all of time. 78 0 obj <>stream Philange holds a Bachelor of Arts in print journalism from American University and a Master of Arts in communication, culture and technology from Georgetown University. %&'()*46789:CDEFGHIJVWXYZcdefghijsuvwxyz ? [1] 2. Sponsorship brings so much more than a logo on a car . There are plenty of great articles, podcasts, and books directly pertaining to creating a good. These can include: Ok - so you have a good understanding of what you have to offer. In the same way, youd be working hard on the track and looking for consistency from lap to lap, this applies to your approach to sponsorship for motorsport too. . "What does my event have to offer to potential sponsors?". And you're not alone. Think about those reasons you stand out. Disagree 0.87%. Most reputable sponsors want to see a return on their investment, so it is of paramount importance to write a detailed race car sponsorship proposal. Do research about the company. Our team becomes an extension of the marketing department of our sponsoring corporations or . 1110 uC%q.Nbd VMdkydek/ ZU>~r5pf You have to convince a potential sponsor that YOU are the person who will work for them. This might seem like a long process but it makes it so much easier to turn to those contacts when you need sponsorship or see an opportunity. Racers will put out an all-call on their social media pages and ask for small amounts at a time. Edit your sponsorship agreement team online. Businesses who sponsor drivers will pay money or provide free (or more likely. When you first sign a sponsor, make sure to set some goals for the year in terms of how youre promoting them. @JP)^~")x&d=AALKTbh;}R3qbf>T;T9+x~_e]p5| .FH+&. Since you are racing for the fun and bragging rights, you arent usually considering wrecking competitors to get by. %&'()*789:EFGHIJUVWXYZcdefghijuvwxyz Thank the letter reader for his or her time and include all of your contact information. 3. 1. This deck can help spark conversations that eventually lead to a sponsorship proposal. Simply putting a name out doesnt always mean it will come back as added revenue for a company. For example, if youre targeting fitness brands, the decision-maker will want to see that youre a source of inspiration and advice for your audience. Sponsorship proposal for Alfie Gendall Racing in 2021. 0000000016 00000 n F1 and NASCAR have lucrative TV deals and sell out stadium seating with exorbitant ticket prices club racing may have incredibly competitive (and more pure, IMO) racing, but even with free admission there are never more than a few people in the stands (Who are almost always drivers in other classes, crew, or people directly related to drivers). Treat your Race Team as a Business. In the case of a racing sponsorship proposal, the racing team gets the benefits in monetary terms whereas the sponsor gets the benefits of advertisement, promotion, brand reach and awareness, and customer engagement. First, provide a history of you and your racing team. Sponsorship is much more than whether or not your car is a good platform to showcase their parts. The sponsorship package underpins the agreement fire your organization and your sponsor. We are currently pursing sponsorship for the upcoming race season, and we can create a package to suit your. When writing your sponsorship proposal, you have to tell your sponsor what kind of event you are planning. If you already have a good handle on the different pages/slides youll include and just need help on the design, then a free template will help you get a professional feel without needing to hire a designer. Youll get rejections, and youll hit bumps in the road but if you put in the time, the successes will come. Of course, there are bonus points if you can build a loyal, engaged audience but they are other ways to secure sponsors too. Pravega is the Sanskrit word for High Speed. Be sure to include a call-to-action so the decision-maker knows what you want them to . It takes only a couple of minutes. endstream endobj 69 0 obj <> endobj 70 0 obj <>/ProcSet[/PDF/Text/ImageC]/XObject<>>>/Rotate 0/Type/Page>> endobj 71 0 obj <> endobj 72 0 obj <>stream Once youve established a bit of a rapport (2-4 messages), dont be afraid to link what you do to whats being discussed. Gather the history of your racing career or racing team. This proposal contains proprietary and confidential information of EVSR and Entropy Racing . Use a word processing program or design software to intersperse the digital photographs you took throughout the letter. Dont let imposter syndrome get the best of you. yFp*BdD6Th|n:MB+FQ2H.7(`GnJU/pL@jgU:5vy:o.1'4;ciII_9'd\H CnIX+h9=veJNIG4J^ aND[PMqd4re3@YqW^>:>@=ApLiR&s[}.Fm dA (TQ~jxl2,* 20+ FREE Racing Sponsorship Proposal Samples in PDF, Download 26 BEST Baseball Scoresheet Templates [PDF, EXCEL, WORD], Professional Apology Email to Customer Templates, Tips for Writing a Memorable Farewell Email with FREE Templates, Writing a Kind Job Rejection Letter [FREE Samples in Word & PDF], How to Write an Open House Invitation Email (with Samples), 16+ Official Statement of Account Templates [in Excel & Word], Writing a Formal Letter to Request Raise in Salary (FREE Templates), Local Racing Tournament Sponsorship Proposal Sample, Individuals Racing Sponsorship Proposal Sample, Racing Sponsorship Proposal Request Sample, Electrifying Racing Sponsorship Proposal Sample PDF, Special Racing Sponsorship Proposal in PDF, Motor Sport Sponsorship Proposal PDF Sample, Simple Racing Sponsorship Proposal Sample, Off Road Racing Sponsorship Proposal Document, How to Write an Effective Racing Sponsorship Proposal? Racing Sponsorship Proposal Template Download this Racing Sponsorship Proposal Template Design in Word, Google Docs, Apple Pages Format. . This provides a thorough overview but does not overshadow the point of the sponsorship proposal: to get funding. Essentially, Contingency Sponsors have already agreed to support a racing series. Will they be seen as an innovator in their company if the sponsorship succeeds? Do you have a very popular online presence? w$ 4iw*\xKLZwI[}K|=Q|>W`! January 6, 2022. 19 0 obj Ask yourself these questions to see if a proposal template is right for you or if you should have a crack at creating your own. Harvick has spent 23 seasons in the NASCAR Cup Series. Just dont think that simply having a few thousand followers means youre prime sponsorship material, expect to work prove that value and work at it. There are sponsorship opportunities wherever you turn but you need to think outside the box. Are you looking at club racing as a stepping stone to Going Pro? Sponsorship is a commercial arrangement, meaning both parties are in it for some form of commercial gain - direct on indirect. You still need to be able to eloquently put your case across in writing. So make it count. Do not plead. If you're directing races, chances are you have a long and bitter history struggling with race sponsorship. Christopher hogan & team hogan racing sponsorship packages i. Download Proposal for auto racing sponsorship by moorespeed race engineering 2131 theo drive austin texas, 78723 512.474.7223 www.moorespeed.com. A fictional manufacturing company has contracted a student design team to develop a small Formula-style race car. Once you have a list of what youll offer, think about the benefit of each the direct impact that thing will have on the business and its goals. Some of the more common types of sponsorship are: What sponsors look for in any sponsorship is a good return on their investment of time, funds and other resources - what is commonly known as the sponsorship ROI. Paramount Primary. If you dont know what kind of content youre going to put in your proposal, the Racing Mentor template has guides and sample content to help you get it right. Dear Sponsor Man, Can you sponsor me? But blowing it at this stage for lack of attention to your sponsor's needs would be the real waste of time. Make your direct pitch. 10+ Automotive Sponsorship Proposal Samples 1. Consider positioning trophies around the car in some of the shots -- this is a subtle reminder that you are a successful racer. Contacting a sponsor is like contacting a potential employer. You are welcome to submit a sponsorship proposal for review to the following address: Summit Racing Equipment Attn. However, when you intend to write a racing sponsorship proposal from scratch, you must know about its basic elements which are explained below. 0000054541 00000 n The bottom line is that sponsors will have specific business objectives they hope to achieve through a sponsorship agreement. The cover letter, in this context, includes your introduction, the purpose of the sponsorship proposal, the nature or type of the event (for which sponsorship is required), etc. If you are savvy enough to get some sponsor support, and successful enough to earn contingency sponsor prizes, you may be able to cut a significant chunk of your seasons budget. And you can use it to find sponsors for your event through our Sponsor Finder tool. 7I@5n3'~F4Ea Y}l.kZxsBH\b;vaMwvwWqu'_P\>v9$jdH&HGoJF4FD@np=iU'Eht8zst- i[mZx*4gI" ^ @JiA Instead, provide a general overview, such as "Parts alone last year cost $X.". Feel free to drop Racing Mentor a message on social media if you have any questions. stream The racing sponsorship proposal samples given on this page will help you in creating an effective racing sponsorship proposal. Go to download 1341x1757, Sponsorship Levels Very Sponsorship Proposal Format - Sponsorship Package Template PNG image now. It's time to submit your sponsorship proposal. Westport Racing Sponsorship Proposal Dear Prospective Sponsor Firstly we would like to thank you for giving our team the opportunity to present you with this sponsorship proposal outlining our goals for the 2007 race season and beyond Advertising in motor sport has proven itself time and again as a successful and enjoyable 0000000516 00000 n BC racing Coilovers for 2010 Honda Odyssey. This is how you present yourself as a racing driver and show your value to potential sponsors. The second is a simple showcase of who you are. As a racing driver you are focused, talented and ambitious in something you love to do . Want to race with packed stands and screaming fans? Here's a few tips on drafting that all-important first email or conducting your introductory call: Including an attachment showcasing some key aspects of your event is ok. NO! Whenever you create a sponsorship proposal, it must be written in such a way that it attracts the potential sponsor. So fo ahead, drop them in the comments section below. This kind of branding will make you more recognisable. No Money Motorsports, Top 15 First Track Day FAQs All you need to know in order to get yourself driving on a race track. I tend to either look through my LinkedIn contact for potential sponsors or look at the exhibitors for trade shows and conferences. Find out within 24-48 hours if you can be sponsored by Autoplicity, Pedal Commander, Slick Products, VLEDS, Perfection Wheels, North Lights, Vicrez and over 400 of the biggest names in the automotive industry. One of the biggest mistakes drivers make is getting too lost in their own heads. Lastly, our auto motor race PPT helps to receive coverage in event related media, like race programs, websites, TV broadcasts, etc. Then, when it comes time to talk about renewal, youll have clear evidence of how youve helped them hit goals and milestones. One easy - and cheap - way to do that is by giving your sponsor first dibs on next year's sponsorship and other similar benefits that don't impact price directly. Are your posts in line with the companys current message? Instagram is a powerful platform for building a following and promoting your racing brand. In exchange anyone who donates gets their name on the car for the event. Consider what will be most impressive to the types of sponsors you want to target. Do people regularly gravitate towards you for some reason or other? Getting a renewal for a second year comes down to one small thing: Did you help your sponsor reach its goals? You need to know this to be able to create a compelling case for why a business should sponsor you. Thanks, Hopeless Tuner. In short, have a solid plan (a sponsorship proposal) for how you will BOTH benefit from any sort of partnership. . But these features dont work alone. If you regularly finish well in races, contingency sponsorship may go a long way to offsetting your costs but the vast majority of your budget will be coming from your own pocket. Go in with no agenda, otherwise, itll come across as disingenuous. endobj The car sponsorship proposal template is a sponsorship proposal that you write when you need to buy a car for either racing, among many more duties. Anheuser-Busch is one of the core NASCAR sponsors, aside from their sponsorship of Stewart-Haas Racing. Modern-day motorsport sponsorship is all about standing out. Sponsorships help defray these costs. 1. 0 Work from the outlines you prepared to include all of the important details. More likely than not, however, the sponsor will come back with questions and perhaps a counter-offer on the scope or price of the sponsorship. The Electric Vehicle Sports Racer (EVSR) is an innovative new fully electric race car designed, created, and campaigned by the team at Entropy Racing with the goal of creating a full series of . Go more into depth with your research to get a sense of their specific goals. Making sure the right type of information is included though does matter. Itll be the basis for everything you post on social media, how you write race reports, and more. Your personal brand should show who you are as a person and go beyond your racing. The cover letter should also include the reasons why you think this sponsorship will work. I will put your sticker on my car and get you 1,000 more fans all wanting your stuff, all you have to do is give me some free products. If you are currently racing, or are considering it Make sure you are getting the most out of your possible contingency sponsors, there are a lot of people who drop the ball on claiming contingency prizes. Focus on the businesss goals rather than your life story. Dont feel like you need to include a shiny proposal document in the first instance. Head Start is our industry podcast, delivering in-depth content on anything cool happening in the Faith Motorsports takes great pride in making sure each sponsor's expectations are greatly exceeded. 0000054763 00000 n Why you do it. Another element of finding and securing sponsors is building a strong network. The Complete Guide to Motorsport Sponsorship. If you have questions you think other race directors may know the answers to, or just want to chat about This style of sponsorship is much more focused on being able to help the team, and to have the right to use images throughout the year in a brand's other marketing efforts. 03. How to Write a Sponsorship Letter. Use a phone line that you are primarily responsible for answering, such as your cell phone, so calls are not missed. Get involved in relevant discussions around motorsport and your niche. Until recently, this was called the Busch Grand National Series. Download. This means trying to figure out: Listen. putting on races, come join our race directors Facebook group, Race Car Sponsorship Proposal Template. Limit the history to no more than two typed pages. This needs to be the starting point in your sponsorship strategy. These are usually negotiated by the club themselves, not the individual so consider them Free on your own legwork side. Ask instead "What can I throw into the sponsorship proposal that would make the price worth paying?" :Us&4h[W)0PrysM~;Dy,GLZpb>fJ#u\:rV.BPsGG2 &11f'QO)KA4WO6ORej[d\KxgsugUucdM* C6bOG'+$(}>g$7fcT-?%tLRO7&J|t4hQ+h;M>>+/~ This clean sponsorship proposal design fits all kinds of projects. Many sponsorships you see are for partial services, like a shop giving discounted alignments for sponsored cars or free tire mounting and balancing. For those of you that have your email pitches down to a tee, and have a little bit of design knowledge, a template might be a little pointless. Racing is one of the most expensive sports yet the most beneficial to take part in for both athletes and businessmen. You're the solution to their problems pitch yourself that way, rather than presenting your favorite things about yourself and some special award you got hoping they bite. There are tons of Martini and Gulf liveried vehicles in Club racing, but Id guess that not a single one is doing it as a sponsorship. Many people think sponsorship is easy: Company A writes you a big check for the honor of putting their sticker on your car because you won a race or two. Proposal for Auto Racing Sponsorship by Moorespeed Race Engineering 2131 Theo Drive Austin Texas, 78723 512.474.7223 www.moorespeed.com. Race Car Sponsorship Proposal Template. "The Forms Professionals Trust . Then theres Entry-Pro like Pirelli World Challenge and Indycar sponsored Support Races (Global MX-5) in the middle, and Pro IMSA/Weathertech racing at the top. In fact, all the hard work of renewing a sponsorship deal is done during the race season when youre carrying out your work. You now have to deliver on your sponsor's expectations and, if possible, exceed them. Motorsport sponsorship has changed over the years and this guide will show you exactly what you need to do to find success. You need to think about why a business would spend money to sponsor you. s !1A"3Qa5RSTrt#$2BqUb Having Pearson Racing as spokespeople for your corporation and products/services. Strongly Disagree 0.44%. Racers and sanctioning bodies are using new ways to find sponsorship dollars in 2020. There are two reasons to have a sponsorship proposal, the first is position yourself as someone who can help a business. Treat the race car sponsorship proposal as a business transaction. When you watch any racing event like Formula One or MotoGP racing event, you see the names, stickers, and banners of different companies or organizations everywhere. If theyre not quite right, ask yourself why. Mindset Performance Coach Craig Muirhead looks at the advantages of flow-state thinking for drivers and riders. It is your job as rights holder to understand what these objectives are and how you can best serve them. Leg Daddy Racing Sponsorship Proposal 1. Similarly, a racing sponsorship proposal is a document that a racing team presents to some individual or a business to get sponsorship from them. Once you lay out the structure of your sponsorship delivery project, set up email update alerts to remind you to regularly communicate progress to sponsors. In those cases, sponsors will publishinstructions for rights holders, telling you everything you need to know to submit your sponsorship proposal to them, including: These direct-application sponsorship requests, where you can submit your sponsorship proposal online directly through the sponsor's own sponsorship request form, are you best bet for securing sponsorship. Connor Carrell Racing 7757 Cedar Glen Way Middletown Ohio 45042 Tax ID: 85-1748074 CCR Sponsorship Proposal Form Please Remit Payment to: Connor Carrell Racing 7757 Cedar Glen Way More >> 1 Year; $200.00: 3: 210901: Connor Carrell . This can include hospitality, stickers on a car, events etc. re*6;Eoqb1tnhzu j{IHa$~]8R6.Vw|D,qn"Q7li~=h;n"Q7YG:AZ|j_QlYG: f.c|fi~ F-f.c|5q>56,qn"Q7lx+h;n"Q7YG:AZ|j_QlYG: f.c|fi~ F-f.c|5q>56,qn"Q7DEPc,z3s(eT}HHFGM8+A9"3z]8k7v(D{Yz3.)^q-yuOR. These should not be too frequent, but frequent enough to make sure sponsors are kept up to speed with the successful delivery (or upcoming delivery) of key sponsorship initiatives. There are two reasons to have a sponsorship proposal, the first is position yourself as someone who can help a business.
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